Here I am again…and now to #4 – Building Reference Pages (recommended by Ponn Sabra…the founder of Empower Women Now

Now Building References pages means creating
1. An articles page (listing all the new and old articles)
2. About Us Page – intro/bio about your and your business
3. Media Page – Links to interviews, podcasts, press releases (This one I really liked because it mentions ALL media outlets that have mentioned you or your business)

This is something that I will be working on as well and will have completed by the end of June 2007. When I started thinking about it, I have quite alot of information out there (I have been interviewed about 4 times-woohoo).
P.S. Be on the lookout for my upcoming podcast (internet radio show) too!

This takes a bit of time but it just a matter of getting on the web and gathering the information out there about yourself and placing it on one page on your website…great credibility booster!

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Okay, this part was a bit more challenging…let me explain what I mean by that statement.

Oh, if you are reading this post before you read the part 1…let me tell you what is happening. See, I am challenging myself to follow the SEO marathon posted by Power Networker, Ponn Sabra.

For Part 2, Ponn had suggested to add these two things: Subscription Feeds and Bookmark Tabs. She mentioned that she found it easy to do by following, John’s post. Well, I followed his instructions and unfortunately for me I don’t seem to be able to add this to my sidebar?? Any help here, would be appreciated. But at least, I tried.

Since Part 2, didn’t work (at least for now)…I continued to Part 3. This piece talks about article submissions and about one of my favorite subjects…writing. Ponn had written originally that she had only submitted articles to Ezine articles and recently she had done another comparison of two article submission sites that she has tried – read her post about Submit You Article.com and Article Hut.com.
I have about 6 articles already written so my next order of business is to submit them to ezine articles (will be doing this by next week) and then I will probably go to Submit your article.com as well (Ponn did it-so I will follow her lead). I have heard a lot of good things about LadyPens.com as well so that will probably be my 3rd choice.

Whew…I am well on my way…3 down…just 12 more to go…stay with me.

Starting May 26th, I will be recording my daily posts in regards to following the SEO tips marathon from Power Networker, Ponn Sabra

She conducted her own SEO marathon and once I realized that I needed to do most (really it was all) of these things for my business, I decided to challenge myself to complete her list. So I am going to start with number one and work my way to the end.

So here goes…

The first thing that she mentions is her google rank and her alexa ranking. So, that is just what I did. I am getting Key Business Partners to just become listed without the wordpress.com part. The reasoning is because I believe right now I am not receiving any Google Page Rank however, that will shortly change. (keep a look out). Alexa ranking is 7, 213, 336, however I don’t think that’s too bad considering, the blog has only been up for less than a month. The next part of the first was to go to Text Link Brokers and follow the five steps to a perfectly optimized page.
Step one – Know your niche. I have found that some business owners who have not been successful in doing this step. I can understand that when you are new in business you feel they want to target and be able to service anybody and everybody with your products, however, no one company can do this alone so it is best not to try. On the Text link brokers blog, they further explain that it is important to be as detailed as possible in this step. this is true – have a clear picture of what your ideal client or customer is i.e. where they live how kids do they have held to the kids how the pets to the have what is there and come do they have pets will kind of pets. The reason why this step is so at present is because it allows you to concentrate your efforts towards the people who are looking for your product or service and not to the people who do not wish most likely to use or what your service. Well, this is not an exact science however it just allows you better focused effort for your business. Once I narrowed it down, it made much easier to gain customers .
Step two- Finding the correct key words
once you’re done with Step 1, this step will be a lot easier. These days there are tools to help you find the most “profitable” keywords for your business. Such tools as word tracker and Digital point are just a few. In this process it is best to take out a blank sheet of paper to start writing down a list of words that are associated with your business and look that up the of the keyword search tool. Don’t be afraid to give a couple hundred words to start. I relate this to what writer does who would have ideas about books to write. This is just like a brainstorming session – it allows you to get all the thoughts down on paper the key word research tool allows you to know which words and or phrases hold more weight than others. Remember these keyword search tools are only an approximation to the popularity of a word or phrase. They are pretty accurate but I would not say there are 100 percent, right on the dot. I had done a step and although, it does take a while, by doing this, again, it has helped my business tremendously.
Step 3 – Next, is to write your content for the website. He defined your keywords with your writing however don’t just write for keyword sake but write to your customers and what they can gain from visiting your site. I will say that I am in the midst of doing this, as my site is being created.

Step 4 is to optimize your pages. This correlates with Step 3 because if you are using your keywords in the content of your pages, your pages should be optimized effectively. In the step, the Text link brokers talk about the description tag and the key words tag. For the description tag, be sure that it describes your business in a few words. For instance, if you are a florist, you don’t want to be in about cakes. For the keywords tag, just be sure to put in your keywords– I would say your top 10 keywords (I believe there is a maximum – but I don’t know what this is). I have some keywords for my blog, however,once this becomes a website, this will be completed.
Final Step – 5 – Writing a title tag. I know that I mentioned that there was some debate about meta tags however, the tile tag has been noted to be important as far as tags go for website. There isn’t a debate that this tag is important.

I hope that this has been helpful to some…I am going on the part 2…stay tuned.

I am here to tell you about the ultimate time management system that I found out about 3 months ago. I metAnn Rusnak aka, The Time Diva, at a online networking event at WECAI (by the way, I highly recommend everyone to join WECAI aka Women’s eCommerce Association International). There was abit of time for networking after the guest speaker for the day was done so we went around and introduced ourselves. As I mentioned above, Ann had introduced herself as The Time Diva and started to tell us about her book, Thinking Outside the Clock. Well, the first thing I thought of was, I loved the title of the book…quite clever. Then she continued to tell us about how her system was especially created for the solo entrepreneur and went against traditional time management because by following that mentality it was making things worse for the solo entrepreneur. This further intrigued me because I felt she was definitely onto something. For me, she was a writer and author of a book and that is always an interest to me. So I contacted Ann to see when I could talk with her about experience with writing her book. While we talked, she told me that she was currently having a special rate on her Focus 20 Success Club and I jumped at the chance to become a part of this group and build my business while taking me time off. That is what got my attention…it just didn’t seem possible—make more money by taking more time off?? I have been in the club now for 2 months and I am seeing major positive changes in my business.

In fact…
I will be starting to chronicle my journey through the club and Thinking Outside the Clock system… so stay tuned.

If you would like to hear Ann Rusnak, The Time Diva…don’t miss out on the opportunity, this upcoming Wednesday, May 30th at 12pmEST at eWednesday Chat hosted by WECAI. At this event, you will be able to hear about the Thinking Outside the Clock system and you get a chance to get the book for FREE!!

If you would like to sign up for the event, please go to eWednesday Chat

Don’t miss out on this great business FREE opportunity….and find out a system that you can utilize to MAKE MONEY by WORKING LESS!!

On May 22nd, Wendy from eMomsatHome sent out a To Do List project. She was asking her online colleagues to join in finding out the answers to some of her questions. Of course, I can’t forget to give gratitude to Ponn Sabra of Empower Women Now, for telling me about this great project.

So, I took a look at the list and decided to tackle #19, conducting and training on teleconference system.

The system that I am the most familiar with is Free Conferencing Live Office, here are the benefits that I found out:

1. It is FREE! Of course, you have to love that. But that is not all…keep reading.
2. You can use the line as much and as often as you like.
3. There can be up to the maximum of 250 people per conference call.
4. Each call is limited to 6 hours per call.
5. Calling cards are allowed to be used for these conference calls.
6. Calls can be recorded AND downloaded as an MP3 that you can post on your site or anywhere on the web. ***Additional info (updated June3rd) It is very easy to save the recorded mp3 file from your teleconference–the file is automatically saved as an mp3 so you don’t have to worry about that. Once the file is created, you would go into your account at Live Office and right click save “link as” and then you can save to a folder on your desktop.
7. This is not an internet service like Skype, it works off of the phone line so you can do other things while on the conference call.
8. Free Conferencing Live Office also offers video and web conferencing plus toll free conference call services.
9. You can have a guest speaker use a special code to participate on the call with you.

How to Get Started:

Go to Free Conferencing Live OfficeFree Conferencing Live Office and enter your name and email and you get instant access to your account. You are then given a bridge number and pin number to your account for security purposes.

Once your account is set up, you can enter your bridge number and pin and then you would click on a part labeled web manager.
The wonderful thing about this system, is that once on the call as the moderator you can see the following things via your monitor
*Who is on the call
*When they arrived on the call
*When someone has a question
*You can see if a person is muted
*You have the control to start/stop recording when you wish

I just wanted to comment on something that I am particularly interested in —mainly because it is part of my business – press release submission sites.
Well, I have found a fantastic list of press release submission sites categorized by Google page rank and if they are free or fee based.

Yes, I have become a big fan of Ponn Sabra. And she has once again come through with more great information. She is going to be updating the list periodically, so it would be a great idea to check back to her
Empower Women site
I will tell you that I have tried many of these sites and I have received pretty good response from them…even the free ones.
One of the biggest things, in my opinion to remember:
The initial objective of press releases are for you to allow others to know about what you are doing in your business…not to expect sales right away in response to your press releases. I will give you a perfect example of how, in time, press releases can have a wonderful benefit to your business. About 2 years ago, I had started sending out press releases for my husband’s offline floor cleaning and restoration business. (That can begin a whole new subject…how beneficial are online press releases for a OFFLINE business?) Well, as my story will show you, for my husband’s floor cleaning and restoration business, submitting the online press release has come to full circle…his floor cleaning business, Morr Services, Inc. is going to be featured in a local industry magazine. Now, the interesting part of this story (not a coincidence, because I did work and submit the press release), is that this was done about 2 years ago…and the magazine editors called US about 3 weeks ago telling us they would like to feature his business in their magazine. They interviewed us AND are displaying photos with the interview of his work. Talk about wonderful FREE publicity. So even the FREE press release submission sites, CAN work. Now, that I am “armed” with this list, it only encourages me to submit to more of them, although, not all.

By Wikipedia definition, web widgets are embedded chunks of code within a HTML page or webpage.

By Wikipedia definition, a plugin, is a “add on” to a computer program such as Adobe Photoshop or Java. Plugins are dependent on these services provided by the main application and do not usually work by themselves.

By Wikipedia definition Extensions are a bit different from plugins. The main difference is that plugins generally rely on the main application’s user interface and have a well-defined boundary to their possible set of actions. Extensions generally have fewer restrictions on their actions, and may provide their own user interfaces.

As I am a fan of wordpress, I have found a new plugin that I will be installing to my blog tomorrow and it is appropriately named Be Nice

Here are the Installation Instructions

* Unzip the downloaded package and drop the Be-Nice folder in your WordPress plugins folder
* Log into your WordPress admin panel
* Go to Plugins and “Activate” the plugin
* A new tab appears under Plugins, labelled Be Nice! Select this.
* Change the default colours for the Be Nice Google advert
* Add any additional Be Nice codes (optional)
* Save changes

You need the add the Be Nice Google ad to your site to start supporting developers.

If you use widgets, you can drag and drop the Be Nice! widget onto your sidebar directly.

Also, be sure to check out my friend, Power Networker Ponn Sabra and her awesome post regarding
plugins

So do you have a favorite widget or plugin to talk about? Or maybe there are ones that you have tried and don’t like….share with me in the comments below.